Polo Ralph Lauren clothing is all about the aspiration for being something greater than you are. For being classier, for being worldlier, for being a better athlete. That dude from the Dos Equis commercials, he wears ONLY Polo Ralph Lauren.
So when news outlets began reporting on the trend for Mexican youth to crave these items as an imitation of the high profile drug traffickers who were caught wearing these shirts they quickly missed the point.
Polo Ralph Lauren is crafted to describe wealth. The kind of wealth that even drug traffickers aspire to attain. Think about who in the world plays the sport of polo? Kings and royalty and the uber-riche. Yeah, the same rich fux who compete in yacht races.
For working class and poor people alike we dream of one day living a lifestyle so lavish and leisurely that we might not be able to wait until it finally happens. Donning a Polo Ralph Lauren shirt, or in the most extreme cases of poverty, a bootleg version, gives us that tiny little bit of status we need to get thru our miserable lives.
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thank god for ebay.
Narco Polo
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